The Startup Owner's Manual
Steve Blank
2020 · John Wiley & Sons · 608 pages · English
About this book
More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement a…
Who this is for
AI · Sample
Quiet, observational, and lightly philosophical — the prose is the point. Best for readers who already enjoy literary fiction and aren't reading for plot. Frustrates anyone expecting clear stakes.
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